WordPress sites hitting performance walls? Your mobile PageSpeed scores tanking? Database queries slowing to a crawl under 5,000+ visitors/month?
Next.js migration costs range from $8,000 (simple blog) to $75,000 (enterprise ecommerce) depending on complexity, content volume, and custom features. But there's more to the cost story: hosting savings of $2,000-$24,000/year, performance gains worth $10K-$50K in recovered revenue, and development cost reductions of 60% when using Philippine development teams.
After migrating 35+ WordPress sites to Next.js for agencies and businesses, I'm sharing exact pricing breakdowns, hidden costs, and ROI timelines so you can budget accurately.
WordPress Performance Reality (2025):
Next.js Performance Reality:
Real Impact: A 1-second delay in mobile load time = 7% conversion loss (Google/SOASTA research)
For $500K/year ecommerce site: $35,000 annual revenue loss from slow WordPress mobile performance
WordPress Hosting Escalation:
| Traffic Level | WP Engine | Kinsta | AWS (managed) |
|---|---|---|---|
| 25K visits/mo | $300/mo | $350/mo | $250-400/mo |
| 100K visits/mo | $500/mo | $600/mo | $600-900/mo |
| 500K visits/mo | $1,200/mo | $1,500/mo | $1,500-2,500/mo |
Next.js Hosting (Vercel/Netlify):
| Traffic Level | Vercel Pro | Vercel Enterprise |
|---|---|---|
| 25K visits/mo | $20/mo | - |
| 100K visits/mo | $20/mo | $150/mo |
| 500K visits/mo | $150/mo | $300/mo |
Annual Hosting Savings:
WordPress accumulates:
Next.js eliminates:
WordPress Site Profile:
Migration Scope:
Development Time: 80-120 hours
Cost Breakdown:
| Task | Hours | US Rate ($120/hr) | Philippines Rate ($40/hr) |
|---|---|---|---|
| Next.js setup & architecture | 20 | $2,400 | $800 |
| Content migration | 25 | $3,000 | $1,000 |
| Design/styling | 20 | $2,400 | $800 |
| Headless CMS setup | 15 | $1,800 | $600 |
| Forms & integrations | 10 | $1,200 | $400 |
| SEO & redirects | 10 | $1,200 | $400 |
| Testing & QA | 15 | $1,800 | $600 |
| Deployment & training | 10 | $1,200 | $400 |
| Total | 125 hours | $15,000 | $5,000 |
Savings: 67% choosing Philippines
Ongoing Costs:
ROI Timeline:
WordPress Site Profile:
Migration Scope:
Development Time: 200-300 hours
Cost Breakdown:
| Task | Hours | US Rate ($120/hr) | Philippines Rate ($45/hr) |
|---|---|---|---|
| Architecture & planning | 30 | $3,600 | $1,350 |
| Next.js setup & routing | 40 | $4,800 | $1,800 |
| Content migration | 50 | $6,000 | $2,250 |
| Custom post types | 30 | $3,600 | $1,350 |
| Design system recreation | 40 | $4,800 | $1,800 |
| Forms & integrations | 25 | $3,000 | $1,125 |
| WooCommerce (if applicable) | 35 | $4,200 | $1,575 |
| Authentication & user system | 20 | $2,400 | $900 |
| SEO & performance optimization | 25 | $3,000 | $1,125 |
| Testing & QA | 30 | $3,600 | $1,350 |
| Deployment & training | 20 | $2,400 | $900 |
| Total | 345 hours | $41,400 | $15,525 |
Savings: 62.5% choosing Philippines
Ongoing Costs:
ROI Timeline:
WordPress Site Profile:
Migration Scope:
Development Time: 400-600 hours
Cost Breakdown:
| Task | Hours | US Rate ($130/hr) | Philippines Rate ($50/hr) |
|---|---|---|---|
| Architecture & tech stack | 50 | $6,500 | $2,500 |
| Product catalog migration | 80 | $10,400 | $4,000 |
| Search & filtering system | 60 | $7,800 | $3,000 |
| Shopping cart | 50 | $6,500 | $2,500 |
| Checkout flow | 70 | $9,100 | $3,500 |
| Payment integration | 40 | $5,200 | $2,000 |
| User accounts & auth | 50 | $6,500 | $2,500 |
| Order management | 60 | $7,800 | $3,000 |
| Admin dashboard | 80 | $10,400 | $4,000 |
| Email automation | 30 | $3,900 | $1,500 |
| Performance optimization | 40 | $5,200 | $2,000 |
| Testing & QA | 80 | $10,400 | $4,000 |
| Deployment & training | 30 | $3,900 | $1,500 |
| Total | 720 hours | $93,600 | $36,000 |
Savings: 61.5% choosing Philippines
Ongoing Costs:
ROI Timeline:
Additional Revenue Gains:
WordPress Site Profile:
Migration Scope:
Development Time: 800-1,200 hours
Cost Breakdown:
| Task | Hours | US Rate ($150/hr) | Philippines Rate ($60/hr) |
|---|---|---|---|
| Enterprise architecture | 100 | $15,000 | $6,000 |
| Backend API development | 200 | $30,000 | $12,000 |
| Frontend application | 250 | $37,500 | $15,000 |
| User management & auth | 80 | $12,000 | $4,800 |
| Admin systems | 150 | $22,500 | $9,000 |
| Integrations (CRM, ERP) | 120 | $18,000 | $7,200 |
| Reporting & analytics | 100 | $15,000 | $6,000 |
| Multi-language setup | 60 | $9,000 | $3,600 |
| Performance optimization | 80 | $12,000 | $4,800 |
| Security hardening | 60 | $9,000 | $3,600 |
| Testing & QA | 150 | $22,500 | $9,000 |
| Deployment & training | 50 | $7,500 | $3,000 |
| Total | 1,400 hours | $210,000 | $84,000 |
Savings: 60% choosing Philippines
Ongoing Costs:
ROI Timeline:
Business Impact:
Beyond Simple Export/Import:
Total hidden content costs: $5,500-$20,000
WordPress plugins become API integrations:
| Service Type | One-Time Setup | Monthly Cost |
|---|---|---|
| Email marketing | $1,500-$3,000 | $50-$300 |
| Analytics | $500-$1,500 | $0-$200 |
| Payment processing | $2,000-$5,000 | 2.9% + fees |
| CRM integration | $3,000-$8,000 | $100-$500 |
| Search (Algolia) | $2,000-$4,000 | $0-$400 |
| Customer support chat | $1,000-$2,000 | $50-$200 |
Total integration costs: $10,000-$25,500 one-time + $200-$1,600/month
What Your Team Needs to Learn:
Costs:
Total training costs: $7,000-$18,000
WordPress Theme → React Components:
| Element | Development Hours | Cost (Philippines) |
|---|---|---|
| Typography system | 8 | $400 |
| Color palette | 4 | $200 |
| Button components | 12 | $600 |
| Form elements | 16 | $800 |
| Navigation | 20 | $1,000 |
| Layout components | 24 | $1,200 |
| Page templates | 40 | $2,000 |
| Animation/interactions | 16 | $800 |
Total design system: $7,000 (often underestimated by 50-70%)
Critical SEO Work:
Total SEO costs: $5,300-$14,500
| Cost Category | US Development | Philippines | Savings |
|---|---|---|---|
| Initial migration | $15,000 | $5,000 | $10,000 |
| Content work | $3,000 | $1,000 | $2,000 |
| Training | $4,000 | $2,000 | $2,000 |
| SEO work | $3,000 | $1,500 | $1,500 |
| Year 1 Total | $25,000 | $9,500 | $15,500 |
| Ongoing (annual) | $6,000 | $3,600 | $2,400 |
Break-even vs WordPress: 3 years
| Cost Category | US Development | Philippines | Savings |
|---|---|---|---|
| Initial migration | $41,400 | $15,525 | $25,875 |
| Content work | $8,000 | $3,000 | $5,000 |
| Integrations | $15,000 | $6,000 | $9,000 |
| Training | $10,000 | $4,000 | $6,000 |
| SEO work | $8,000 | $3,500 | $4,500 |
| Year 1 Total | $82,400 | $32,025 | $50,375 |
| Ongoing (annual) | $18,000 | $12,000 | $6,000 |
Break-even vs WordPress: 5-7 years
| Cost Category | US Development | Philippines | Savings |
|---|---|---|---|
| Initial migration | $93,600 | $36,000 | $57,600 |
| Content/products | $12,000 | $5,000 | $7,000 |
| Integrations | $20,000 | $8,000 | $12,000 |
| Design system | $15,000 | $7,000 | $8,000 |
| Training | $12,000 | $5,000 | $7,000 |
| SEO work | $10,000 | $4,500 | $5,500 |
| Year 1 Total | $162,600 | $65,500 | $97,100 |
| Ongoing (annual) | $36,000 | $24,000 | $12,000 |
Break-even vs WordPress: 4-6 years With conversion gains: 2-3 years
Rate Comparison (2025):
| Developer Level | US | Eastern Europe | Philippines | Savings |
|---|---|---|---|---|
| Junior React | $80-100/hr | $45-60/hr | $30-40/hr | 60-70% |
| Mid React/Next.js | $100-130/hr | $60-80/hr | $40-55/hr | 58-65% |
| Senior Full-Stack | $130-170/hr | $80-110/hr | $55-75/hr | 56-62% |
Same 400-hour migration:
Why Philippines Excels at Next.js:
Filipino developers have extensive experience with:
Migration Success Metrics:
Why higher success rate:
Activities:
Cost: $3,000-$6,000 (Philippines)
Activities:
Cost: $4,000-$8,000 (Philippines)
Activities:
Cost: $5,000-$12,000 (Philippines)
Activities:
Cost: $8,000-$20,000 (Philippines)
Activities:
Cost: $3,000-$6,000 (Philippines)
Total Timeline: 13-22 weeks (3-5.5 months) Total Cost: $23,000-$52,000 (Philippines)
Formula:
Break-even months = (Migration Cost) / (Monthly WP Cost - Monthly Next.js Cost)
Example: Medium Business Site
But Add Performance Gains:
Add Developer Efficiency:
✅ Migrate if:
⏸️ Wait if:
Keep WordPress + Add Next.js Frontend:
Cost: $8,000-$25,000 depending on complexity
Client: B2B SaaS company ($2M ARR)
WordPress Setup:
Migration Costs (Philippines Team):
Results After 6 Months:
ROI:
Client: Fashion ecommerce (500 products)
WordPress/WooCommerce Setup:
Migration Costs (Philippines Team):
Results After 12 Months:
ROI:
1. WordPress Site Details:
2. Technical Requirements:
3. Content Scope:
4. Business Context:
❌ Avoid agencies that:
✅ Good quotes include:
Philippine Development:
When it makes sense:
Philippine Development:
When it makes sense:
Philippine Development:
When it makes sense:
Medianeth specializes in WordPress to Next.js migrations for businesses and agencies. We provide detailed quotes with no hidden fees.
Our Process:
What You Get:
Get your free migration quote or learn about our WordPress migration services.
Related Reading:
Founder & Lead Developer
With 8+ years building software from the Philippines, Jomar has served 50+ US, Australian, and UK clients. He specializes in construction SaaS, enterprise automation, and helping Western companies build high-performing Philippine development teams.
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